Today we’re talking about the rise of a new counter elite. So recently I was having this conversation with a woman
and she was telling me about her brilliant brother. Her brother has a master’s degree. He’s capable, smart,
charming, and all winter he was sitting at home playing video games, depressed and smoking weed. And he has no clear
career path, right? No girlfriend. He feels like AI is going to replace whatever talents he had anyway. and she
saw this like bright man kind of resign into nihilism and she was very concerned
about it. And this isn’t rare today. In fact, we’re watching a quiet mass exodus
of capable people. And this is not a moral failing as the media wants to
frame it. In fact, this is a structural problem. When the normal paths stop
working, young men split into two groups generally. those who opt out into
nihilism and shuffle their feet through the mainstream world and those who opt out to build something new. This second
path is producing what I call a counter elite. And here’s what’s wild. When I
tell people my age that we’re literally building parallel institutions and aiming to build the next great academy,
new towns, new brotherhoods, hundreds of thousands of young men are immediately
on board. Strangers on park benches are asking me how to join something like that, how to build something like that.
But my parents look at me like I grew two heads. And here’s this generational split I kind of see happening. You see,
when my dad was growing up, he believed generally that the world was getting better. He was a patriot. He was a
fighter pilot. He saw opportunities to serve his country, provide for his family, and attain the American dream.
Yeah, the government had problems, but overall he trusted it and he made it. He made, you know, his life into something
into something worthy. And this is not the case anymore in general. You see, I talk to my cousins. I talk to elite
military, you know, men, smart people all the time. Most of them despise the
military industrial complex. They despise the bankers wars. They distrust the politicians. They can barely pay
rent and dating and everything else feels broken. And this is why my generation is the revolutionary
generation because we grew up in a world that was already declining. A world that was already [ __ ] So let me break down
why this is happening at a structural level and why this is producing one of the most transformative counter elites
of all time. So the first part of this framework, we’re going to break down the six structural problems. And we need to
understand these deeply if we want any real shot at building the parallel institutions, the parallelmies of the
future. Let’s begin. One, transient and unstable. So for the
vast majority of human history, life was stable and slow. Even if there was a big
change like a flood or a war, people eventually just resettled and returned
to the way life was. There was a normal. they were truly rooted in something.
That is not the case today. My entire generation is trained to expect nothing
to last and everything to change constantly. Right? So to give you an example of this, my grandparents and
probably yours too owned a house at 25. My generation, we subscribe to an
apartment indefinitely. We subscribe to a friend circle before they move away to
college or to jobs across the state. We subscribe to a job for a few years at a
time before that goes away. Even dating feels like a subscription service today because most people don’t date for
marriage. Uh and marriage even that it’s a thing of the past. The divorce rates are above 50%. Things are getting wild
out here and generally life feels like a subscription service. Everything comes and goes and the world is completely
unstable. I can I could list a million reasons from AI to you know economic
problems and changes but the bottom line is my generation never really acquires
real ownership, real power or real place in their lives. Me and my brother, we’re
approaching 30. We’re both well educated. We’ve worked a wide variety of jobs, you know, had a wide variety of
girlfriends and yet nothing really sticks. no community, no job, none of it sticks unless we actively build it
ourselves. There’s no more social structures or rootedness that we can fall into. And this can create a sense
of nihilism for a lot of young men. This brings us to the second problem of
modernity is a deep lack of ownership. This is the structural cause that is
creating the counter elite. Okay. So, to outline this as briefly as possible, imagine you own a piece of land within a
community. And you think to yourself, my children’s children’s children are
probably going to inherit this piece of land and this community. What happens?
Well, you take care of it. You start thinking generations ahead, right? You
invest everything into making the things around you better. Now, imagine that
you’re just renting the house on that piece of land. You probably won’t even plant a garden. Okay? When I’ve rented
houses, which I’ve done my whole life, I’ve never once planted a garden. I’ve never once cleaned out the garage or
done a deep clean because I don’t care. I don’t give a [ __ ] And that’s because only when you own something do you truly
take responsibility for it. [snorts] If you don’t have ownership, you don’t have enough meaning to go above and beyond.
And this is echoed in someone like Victor Frankle who wrote man’s search for meaning. He said when a man can’t
find a deep sense of meaning he pursues pleasure. The less you own the more you
think in short time horizons and only about yourself. And this is why my generation is characterized as being uh
uh infantile and selfish, right? It’s because we don’t own anything and it’s
really hard to own anything. And that’s because number three, problem number three is distance from power. Okay. When
you see Gaza being blown up on X, you see billionaires becoming trillionaires
and the debt climbing towards 40 trillion, funding corrupt institutions that are absolutely full of fraud. And
it feels like you can’t do anything about it. The main instinct is to shut down. This is what happens when
societies become too big and too corrupt. It creates too much distance
from power. Okay. Basically, power has been abstracted upwards and there’s been
more and more inequality in power. To give you an example of this, in a small village, if you have a problem, you go
and talk to the leader of the village, aka your cousin. In a company, you go and talk to the manager or one of the
executives. In a corporation, you file a ticket. In modern society, you tweet
into the void. Your voice, it no longer matters. Your vote, it doesn’t matter.
Right? Your voice means nothing. you can do nothing and the world is going to [ __ ] Whether you agree or not don’t
agree with that perspective, that’s what a lot of my generation feels deep down,
right? And this is why they opt out. It’s because they feel like they’re on a company, they’re in a nation, they’re in
a team where their voice means nothing. So it makes them shut down instead of engage with the civic environment
instead of civic engagement. So basically being a citizen in America today is the exact opposite of being a
citizen in something like ancient Athens. In the old world, my friends, citizenship was sacred. Citizenship
meant something. It meant that you played an active role in the political body of your citystate. Okay? If you
were a citizen of Athens, you participated in the assembly with maybe 500, 5,000 other men, right? You had
debates with these guys. You had symposiums with the other citizens, right? And these debates, you felt like
your ideas might have the potential of actually influencing decisions. And if your ideas didn’t have the potential,
well, [ __ ] then then you’re going to be go become a great military leader or a great uh orator on the stage, right? And
in this model, basically because the citizen the city state was only like a hundred thousand people or less
um men with real potential felt like they could rise to the top. So they aspired to do so. A guy like Deosanes
who’s b born to like a rich merchant he was not he he wasn’t of noble blood. Nonetheless, he became one of the most
powerful and famous men of Athens and of Greece. Right? So in this case scenario,
elite aspirants had space to claim direct power, right? And when you don’t
have that, when the Senate is so old, when all the money is so lofty and high,
when it’s harder and harder to feel like you make lasting dent in the universe
around you, this is what creates a counter elite. Okay? And we’re going to talk about this formation around
parallel institutions in a second here. Let me just get through the the rest of the diagnosis briefly because this is
important stuff. Uh the fourth problem here, okay, lack of identity and a
sacred center. This is the spiritual crisis of our times. Basically, the bonds of family, tribe, nation, church.
These have all fallen. They are dead in my generation. We have no roots, no
heritage. People don’t even, you know, remember what kind of people or heritage they belong to. And this is creating a
spiritual crisis of identity. Basically as a society we hate our founding
fathers like unconsciously for some reason today. And also we avoid the big
questions of life. The big questions are what is the purpose of life? What is virtue? What is sacred? Why am I here?
What is a good life? And what happens after I die? Society doesn’t just fail to answer these questions today. society
fails to even ask them. You see, we are so secular today. We’ve had this big
separation of church and state. And basically, we live in a society that only talks about the rise and fall of
stock markets, of political parties, of the economy. We never ask like what the
hell am I here to do, right? And we have intentionally castrated culture in the effort of inclusion, of including every
voice, opinion, and worldview. And when we do that, we forget who we are. We forget this is actually who we are. This
is our identity. That is our ideal. This is what makes you an American or part of this town or part of this nation. We
don’t have that anymore. And we have removed the sacred center. Therefore, everything is absurd. Every single
healthy civilization had a sacred center. Okay? That whether
this was the church at the center of the community or the religious gathering space of some kind, it was the center of
the village. The heroic myth was the heart of the entire culture. The heroic
myths were told to young boys and young girls every single night. And these myths told the people who they were,
right? What was worth fighting for, what was worth sacrificing for, and where they came from. You take these away.
This the sacred gathering place and the sacred myth. When you take these away, you lose two things immediately. You
lose identity, who you are as part of a people, and you lose meaning. why you’re here and what actually matters. As you
can tell, all of these problems we’re diagnosing cut into men’s meaning. Their
will to fight for something bigger than themselves. And when they don’t have it, well, they tap out. And that’s because
they’re not a citizen. They’re not a member of a tribe anymore. They are a consumer living in an apartment complex
and they barely know their neighbors. They’re an atomized individual with no roots and no ideals. Welcome to the end,
my friends. This is because of this lack of identity and sacred center. People are breaking. You see, the deepest
spiritual need in humanity is not comfort. It’s not tech overlords. The
deepest spiritual need within humanity is to serve something bigger than yourself, a people, an ideal, a mission
that you actually respect. We need to feel like we are a valuable part of a
larger whole. And when we’re in flow state with that team, with that whole striving for the ideal, this is the peak
experience in life, it’s not your individual flow state, it’s your flow state within a bigger project, right?
When you have real citizenship and without this, men waste away or pursue solely individualistic ends, this is the
end of of a society, right? So, and this brings us into when you lose identity
and a sacred center, you what the next thing to topple is the is structures of
prestige. Okay. So, remember that brilliant brother that we talked about in the beginning who’s sitting at home
playing video games right now. He’s aimless because he lacks a structure of prestige he can rise through. Not
everyone is meant to be an entrepreneur constantly building their own structures. In fact, most people need to
exist within one. And generally men love ranking up in hierarchies. We have a
very anti-hierarchy ideology today because we have a very feminine ideology
today. If you look at men, men love playing video games like Call of Duty because they love competing to prestige
to higher levels. All of their video games are built hierarchically so that you rise to higher levels of
achievement. Uh this is why young men obsess over gamifying life. gifying
personal development. Okay. Hierarchies and levels of prestige are the foundational model and idea behind the
Ivy League schools, secret societies, freemasonry, military ranks and units.
It’s also seen in every spiritual order from the Knights Templar to the soldiers cult of Mithrus in Rome to the druid
druidic order of the Kelts. All of these had clear ranks, clear degrees, and clear levels of prestige. And what
happened there was these centers basically function as lifelong centers of development. By rising through them,
men gained real status, real skill, real networks and real meaning in their
actual lives. Essentially, these were institutions that produced real respect
and honor. Okay? Men want to strive for respect and honor. It’s it’s actually
what men want most is to be respected. And when you have an institution that that gives that, it gives so much
structure to the rest of life and to most men. This all of these institutions
have radically fallen and it’s very problematic because this leads to a place and a society where there’s no
social recognition and no respect. This is the biggest problem of the entire
video if we’re going to name one. I think even if you achieve greatness today, who sees it? In a tribal society,
achievement was very visible. Okay? If you hunted well, if you fought bravely,
if you built something beautiful or you led wisely, your people knew you were surrounded by peers, you you achieved
and received respect. Men basically have always competed constantly to become
excellent on the hunt, in war, building, as craftsmen, as leaders. In fact, your
brothers around you demanded excellence of you because if you weren’t excellence, you let down the whole
tribe, right? And also because of this, excellence was demanded of you.
Excellence bought and brought status. It brought power and also it brought women.
This is why women, you know, mate selection is generally comes down to the status of the man. And you can measure
the health of a culture by one single question. Does the most virtuous and
capable man receive the most respect or just the richest one? Whatever a culture
rewards with status, whatever the status symbol is for men, men will seek to become it because it’s what earns them a
mate. But today, outside of money, looks, or online clout, we barely have
status at all. Let me repeat that. We don’t have true status anymore. And that’s because we barely have
communities anymore. Status can only exist within a social organism and we’re
not social. After college, most men live alone. They work alone or they work in a
job with colleagues. They strive alone, you know, and basically excellence when
it’s unseen, it slowly dies. People are so alone today. Our social circles are
shrinking. Our campuses are shrinking. Our peers are shrinking, especially outside of college or the workplace. And
this is one of the hardest things that young men have to battle against. To give you a very personal example here,
um, I was validictorian of my high school class. The social recognition I had at that moment that that year, it
felt really good after I’d worked so hard. But since then, I have basically been alone for a decade. No peers, uh
very little recognition. And my greatest accomplishments, I am the only one
applauding. This means this may sound really vain. Uh but this has been the hardest part for me since dropping out
of college. It’s been a very sad and lonely journey. And in that, I’ve written a grueling book. I overcame
immense demons and addictions. I’ve become excellent at dance, speech, martial arts, business, YouTube,
meditation. I’ve striven for so long. I’ve striven every day and no one even knows it. Very few celebrate me in it.
And almost none of my friends have been with me for more than a year or two. And it’s been just me against the world and
only me bearing witness to it. And for the last 10 years, I [ __ ] you not, for 10 years now, I’ve had a recurring dream
of being surrounded by my peers, by men and women my age, surrounded by rivals,
by friends, by allies, by teammates, by community, having a place to shine,
having a place to fail, having a place to be seen. And it’s so sad that I’ve never been able to find that. Honestly,
it’s the loneliness on my journey that’s been crushing me the most. It’s not the lack of love, it’s the lack of peers,
right? And I’m old enough now to celebrate myself. Like, I don’t need much validation anymore. I’m a badass
and I know it. I’m building campuses as I move through life. I have friends sitting here with me now who get to see
me and know me at a very deep level. And for a soul like mine, this is important,
my friends. For a soul like mine, being able to win distinction is very, very
important. It is not vain. If we if as a society we understand how to use the will and the drive towards distinction
to produce great men. Um and only when there’s a culture of respect, veneration, and recognition of greatness
will men really strive for it. Most people will never become all they can be
if they are sitting in a room alone where no one sees. Without peers and recognition, most men will resign
themselves to mediocrity. And this is why we’re going to build new centers, new campuses, newmies, and new
monasteries of human excellence. We must because we must rebuild social structures. So this gets us into the
framework of what the hell do we do about all these problems and how do we build something better? So if we step
back and look at the full picture, just to recap really briefly, when people don’t own anything, they stop thinking
in generations. When they’re far from power, they stop believing their actions matter. When identity and sacred meaning
disappear, life loses direction and cohesion. And when there is no structures of prestige or recognition,
even excellence becomes invisible. At this point, the problem is not about the
individual. The problem is completely civilizational. And when civilizations
reach this stage, the most capable people do not submit. They don’t reform the system. they opt out and they build
something new entirely. This is the birth of the counter elite. So this revolution, it’s not going to be a
violent one with blood and spears and guns. It’s actually about building parallel institutions. Okay? So a
parallel institution is essentially a system that just replaces the old system, right? Netflix,
for instance, didn’t reform Blockbuster. America didn’t reform Britain. They
simply built something obviously superior and let the old world collapse under its own weight. This is the path
forward for the counter elite today. So what are parallel institutions? You
could think about a parallel institution being something like a mutual aid society like your church, your lodge,
your community that you buy into and that is your life insurance and your health insurance instead of some big
corporation that’s extracting profit off the top end. A parallel institution is kind of like a monastery school versus
the broken education system. Parallel institutions are things that are built alongside the ex existing infrastructure
and seek to completely surpass it in every way. And our vision for building
parallel institutions is essentially my dream is to build a new academy town.
Imagine a center for lifelong learning and the pursuit of excellence. This is not a 4-year degree mill that loads you
with student debt and ideology. This is actually a place where people can develop real skills, real character, and
be on a campus of like-minded people. And this campus operates as a filtration
system into new types of neighborhoods and new types of towns, the academy town. This is a big vision and we’re
starting with it really small. I run an online men’s academy, you know, online.
And from there, I filter people together into the real world to build residencies. Right now, I’m sitting here
with two friends. We have four or five more guys from the network coming to join us in this big house for a month.
We’re essentially starting popup monasteries. And I when I say that word monastery,
people think of very like cultish, monkish dispositions. Uh my vision is to start by building monasteries that are
cool. Imagine monk mode meets highly filtered men meets a very affordable
residency where we can just work on our businesses, build our skills, build our networks side by side. If you’re going
to strive for greatness, do it with your brothers. Highly aligned men living together. And basically we we will
expand from there. As I said, I already have a small team with me and with the intention of doing ongoing rentals,
getting bigger and bigger houses until we have the core team ready to go build and finance land in America to start the
first monastery and maybe sister organization next to it. Um, if you are interested in doing a collaborative
project like this with me, come join the men’s academy. We’re going to build the next great fraternal network online,
manifest that into the real world to help build new talents. This is my attempt at building parallel
institutions. There’s a link below if you want to talk to me one-on-one about that. And now I want to talk to you
about the five pillars that are underlying this type of movement and how you can apply them to your own
institutions or joining me. Number one, strong identity. Oops. Okay. Strong
identity. Every parallel institution needs to answer these questions. Who are we? What do we stand for? What’s our
heritage? Our vision? our values. For instance, to give you I’m going to
use the monastery example constantly in this. Um, we’re going to build the next great fraternal network and
semi-manastic system. And this is modeled on the Knights Templar, on martial arts schools, on the greatmies
and monasteries of the past. In fact, monasteries have been successful in almost every culture across human
history, right? the monastic system of Europe, the Shaolin martial arts schools, the samurai schools of Japan.
These have been everywhere. And like what kind of young man doesn’t want to live in that, you know, aesthetic in
that environment? It’s why they like the the Knights Templar aesthetic is so popular today because young men are
learning for the monastic life. And I just want to do it as a temporary thing. Like you do it for a month, you do it
for a year, you do it for a few years. And through that system, you find the ones, you find the wolfpack who are
going to go the distance with you. So you can see with the monastic system, right? And you can think about this
really deeply. If you’re talking about building a brotherhood, a town, a business, a school, a sorority, whatever it needs, whatever it is, it needs to be
an identity that people can authentically claim as part of themselves. And an identity, a vision
that is rooted in tradition. the more rooted you are in a tradition and you
and you have this sense that you’re updating the tradition like not to be grandiose but Buddha updated Hinduism
right the there’s so many instances where like Napoleon felt like he was an update Caesar felt like he was an update
to the old institutions you need that kind of mentality even if you’re doing on a very small level so basically you
need a vision that is rooted in a tradition once you have those two things you can start thinking about some of the
other pillars here uh that are important. Uh the second one is stability and rootedness. Basically, you
need the sense that you’re eventually building for permanence. The important piece here is people want to trust that
their efforts will last for decades. Okay? Uh this means actual ownership,
which we’ll talk about in a second. This means like buying land together. This means creating multi-generational
projects, thinking about legacy, thinking about impact and permanence, right? where people have this sense that
my children’s children will know this place. When you have that, it creates more and more meaning. Essentially, when
you’re building parallel institutions, you need to think about how do you max out the meaning uh the meaning barometer
whatever you need to max out meaning for people so that they will give their all to the growth of new organizations. Now,
to do this in the start is so hard. Okay. What I recommend is that you don’t
think about ownership, permanence, or any of these things at first. What you need to do is unite a group of peers, a
true Wolfpack that is dedicated to going the distance with you. And if you’re not a leader in that sense, like going to be
making all this content, organizing people, networking, building teams, then join a team. There’s no shame in joining
a team, right? The number one thing you need to do is filter the people from your online network into your real life
network. Uh, and from there con consistently vet people for who’s going
to go the distance with you. When guys come out to join me in real life, right? I’ve had dozens of people come out for
my YouTube channel. When people come to join me, I’m always looking, does this person have best friend potential? Would
they be the godfather of my children? And they do they bring unique excellencies, uh, unique talents that
make the whole stronger, that make the whole better. When people meet those things and like we build a deep sense of
trust, it’s like, man, I found a partner. I found someone I can go the distance with, like my boy Stephen sitting over there, right? And so to
find these people, what I recommend is the residency to citizen model. This is what we’re working on and what I
recommend for parallel institutions, online network into a residency into a citizenship. You build a network, you
build a campus, you build a citizen body around a parallel institution of some kind, right? Um, so that brings us to
the third point here, which is ownership and power. Okay, it’s important to give
people real stake, real skin in the game, and the potential to rise to power. Leaders, top talent, the people
you really want to attract, they don’t want to be followers for long. And this is something I’ve I’ve learned a thousand times over. You got to give
them space and promote the best. Okay. Uh, personally, I’m making the shift within the men’s academy right now. For
two years, the men’s academy has been more of a discussion group of really like-minded men from this channel, and
it’s been a seed of different types of projects like the retribalized project, my second YouTube channel where I talk
about the the growth of new social structures, right? So, it’s been a seed of many things, but instead of just
running it like a business, trying to constantly add value to these, you know, 80 odd members, I’m turning it the whole
thing into a collaborative project, okay? With a definite end. Goal number one of the men’s academy is to create a
real life residency. But instead of coming to the guys with like here’s my definite plan X Y and Z, it’s more so
like here’s the northstar and my ideas. What do you guys think the culture should be like? Should we have a forge
for building you know armor and you know metal work, a carpentry space, woodworking? What kind of you know
onboarding process is there? Is there a course of some kind? How do you kick out members? Blah blah blah.
[snorts] Give people space to really collaborate with you. I talked to so many intelligent innovators, you know,
entrepreneurs, leaders, and so many of them have such clear visions that there’s no space for other really
intelligent aligned people to come join them. This is a huge mistake. This is why there’s a thousand different people
trying to start different types of schools. A thousand people trying to start new types of, you know, health
care systems when in reality you need to get the best 30 of them and unite under
one banner. This is what America did really well, right? Is they united all these different factions into one
project, right? So goal number two then is as you start building the residency
of some kind uh or having a really clear goal like a pro a collaborative project
as you build a collaborative project then build a system that promotes the best and expands right so um essentially
you need to make power and leadership something people feel like they can influence they can earn through their
own merits. This is what I mean by making the project collaborative, right? And you can see things like co-ops, land
trusts, Dows, the idea of a round table is so important. Any structure where
members can earn actual equity, not temporary access is very important. Basically, you need to think about as a
leader and as a team member, how can you create an organization that constantly and rigorously promotes highly talented
people to leadership positions and ownership positions? This is what our society does. so terribly and why
there’s literally the emergence of a counter elite. It’s because so many elite aspirants, right, don’t want to go
through all the red tape, don’t want to go through these broken institutions, feel like our society is ruled by a
gerontocracy, right? So hence they they they leave, right? You need to create space. Now obviously in this when we’re
talking about land trust, Dows, roundts, things like this, I like distinction. Distinction is important. I like
meritocracy. I like the idea of founder-ledd companies and founder-ledd organizations. But at the center, you
must always create space for the exceptional to to walk beside you. So
this gets us into structures of prestige. So actually I’m going to talk
about this act after pro oh this is part of proximity. So building structures of
prestige the first thing you need to think about is proximity. Okay. If you want to build a culture, you want to
build a culture where excellence is seen and then celebrated. This is like every high culture has this virtue of arete,
the vast celebration of excellence as great human achievement, right? And to
create this kind of culture of public virtue. This requires physical proximity first, regular gatherings, shared
experiences. You can’t do this on Zoom, but if you’re a leader, just organize people even in your local community, to
meet up every week, to be in community, to work in community, and even better filter from the online world so you find
the most aligned people in the world to build with. That’s why we created the Retribalize app, by the way. Um, so
basically, prioritize proximity, prioritize the residency model, and create new types of social clubs and
campuses. Once you have proximity, a clear goal, and you’re marching towards that with people, now you focus on
structures. Most people thrive within structures that have clear levels, clear expectations, clear recognition of
achievement. Right? In the old world, for instance, if a druid entered a town,
everyone respected him. The children clamorred for his stories, the sick for his knowledge of medicine. People
respected his wisdom and his power to delegate disputes. Being a druid, it
used to mean something. It meant moral excellence, knowledge, and wisdom. And that’s because he graduated through a
system of real prestige, of true status. We need that again in every domain. So,
if you’re building a new parallel institution like the monastery, the aim should be that when men leave the
monastery, they’re they’re men’s academy men. That means something. It means they have a clear commitment to moral
excellence, right? And in doing and to create that kind of feeling you need to
create clear hierarchies and standards that people can ascend through merit. Right? The idea of guilds of
apprenticeship, journeyman, master, initiate, brother, elder, student, teacher, grandmaster. We have this
distrust of these kinds of systems. It’s because these kinds of systems the the
temporal authority, the worldly authority at the top of the system is actually lacking the spiritual and moral authority that used to go with it. So
you need to create real structures and real hierarchies that are reflective of a spiritual hierarchy, a spiritual moral
order. Um, but as I was saying again, don’t build these systems. Don’t start here. [laughter] Like don’t build these
systems before they are needed or else you are just laring at building some kind of secret society, right? Gather
people towards a goal first. Embody the ideal the best you possibly can. Strive
for it yourself and help others grow to it around you. and then let the systems reveal themselves. In fact, this is the
principle of collaboration and organic emergence. As the founder, the less you
can architect systems and the more you can unite hearts, the more successful you will be. Let the people around you
have the meaningful stake of organizing systems, people, projects, and delegating responsibility as a team
expands outward. Right? In the beginning of any project, like the men’s academy, it’s very founder. I’m out here, you
know, crying into the wilderness trying to find my people to get the people into one spot to do something in the real
world. It’s all I want to do. But as the organization grows, as very talent, talented, capable, and exceptional
people start joining me, building relationships in real life, my uh my like clear executive command actually
gets dispersed across the organization more and more and more as it builds. And that should be the point that the
structure replaces the leader one day, right? And in doing so, in this collaborative organic emergence of
parallel institutions, what you should be aiming at as a leader, as a founding member, is a sacred center and sacred
identity. Okay, I left this for last because this should be the most organically emergent thing possible or
else you are starting a cult. Let me explain. So leaders in the parallel society movement um
don’t make the mistake of the secular modern society. You must wrestle with the big questions right from the get-go,
right? What is the purpose of life? What is virtue? What is sacred? What is the ideal? What happens after death? You
don’t need everyone to agree on these answers. Actually, don’t look for agreement on these answers. You just need questions, these questions to be
asked and taken very seriously. These should orient everything. If you are going to start a Christian compound, a
Christian community, you already have these big questions answered for you. But if you’re going to do it in a different way and you’re not going to
follow a strict religious tradition like myself, um you need these questions to
start orienting things. Sorry, I got some [ __ ] on my teeth because I’ve been talking for three hours trying to make
this video. Okay. So, as you ask the big questions as a group, this starts to
create a sacred center. It it creates a church, a philosophy, a way of living, a way of ritual, a monastery that gives
that gives life depth beyond the material world. Okay? And as I said
before, this should be the product of pure organic emergence. As I was saying to guys in the men’s academy the other
day, if I came to you right now with my 12step spiritual teaching that creates enlightened gurus, everyone would be
like, “You [ __ ] cult leader.” Like, no one’s like, “No one cares. No one cares about your master plans or your
master teachings anymore. But if I was like, “Hey guys, we’re going to go get 20 super like-minded men together, and
we’re going to go into the wilderness, rent a cabin, and do severe spiritual discipline and training, 3 hours a day,
3 hours of movement practices, you know, three hours of meditation, fasting, all the things. And we’re going to and we’re
going to collaborate on building, you know, a shared spiritual idea, practice, and understanding.” Everyone be like, I
am so on board for that. And that teaching would be open to innovation, open to exploration and expansion. In
fact, I would say this is how the great religious teachings have come into being. Granted, most of them have had a
clear founder, clear someone who’s like broken through. Um, I don’t even know if
we would trust that guy anymore. Anyways, what I’m saying here is don’t legislate worship, right? In brotherhood
projects, just go meditate. Invite people to meditate with you and create this shared organically emerging culture
by doing your best and encouraging other people to practice public virtue. Basically lead by example and let the
collaborate let the mastermind effect do the rest. So um I do talk about all of
these points deeply on the retribalized project my second YouTube channel. I’ll link it below. Uh but to to conclude
here I want to talk about the mindset mindset shift. So when we’re seeing the breakdown of institutions, the decay of
society, the distrust in, you know, our leaders, a lot of men opt into nihilism,
okay? Uh people get very wary about the end of the world. I on the other hand
absolutely stoked for the end of the world. Like bring it on because in this age of nihilism and breakdown, there is
incredible meaning to be found in pioneering something new. Be a leader of the parallel movement. There’s so much
space for for you. In fact, there’s so few of us out here. There’s so few of people who are actually organizing
things in the real world with the intention of building new social structures, new identity, new sacred
centers, and new things that provide for the foundational of human experience like belonging to something bigger,
right? You need to understand the deep problems and how to address them by organizing things in real life. And if
you want to come join me, come join the other guys. Uh, we want to build the first great monastery of the modern day.
80 men are already in the network. The next residency launches this summer. There’s a link below. Uh, and I’m going
to keep, you know, crying this signal out into the wilderness. Thanks for watching everyone. If you liked this
video and you want to be part of the revolutionary generation, you can click here for my last video on the great man
versus the managerial psychopaths. Very important video. See you there. Peace.